Subject Orientation

Marketing - Customer Segments

Brief Description

'Customer is King' is an interactive on-line simulation game that will help you learn marketing concepts while you play a head of Equity Brokerage House. The game requires you to apply 'marketing mix' in a decision-making setting to achieve the objectives of your house - High Profit.


Level

Easy

Hard

Tournament

Human Players

1

1

Unlimited

Computer Players

1

1

0

Game Rounds

1

5

8

Charges

FREE

Retail License Cost at INR499 / $9.99. Contact Us for institutional orders.


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Download Game Manual
View Demo Video